Almost There

(But Not Quitting).

I’ve been chasing awards like a kid chasing the ice cream truck relentlessly, a little sweaty, but always optimistic that it got super close last time at Athar Festival, where 2 of my Founding Day and Diriyah Season campaign made it to the shortlist in different categories. One. Step. Away.

Still, that "almost" only fueled the madness. I’m cooking up even bolder, crazier, more disruptive ideas for brands that dare to go big. So yeah, I haven’t held the trophy (yet)... but I’m definitely rehearsing my walk to the stage.